Samsung was the most popular brand of smartphones in Russia in 2023, having been named by over a third of respondents. Apple and Xiaomi made it in the top three of the most popular smartphone brands in the country, with 28.3 percent and 16.9 percent, respectively.
Ranking of smartphone brands in Russia in 2023, by customer affinity
Residents of cities with over one million inhabitants
Method of interview
Computer-assisted web interviews (CAWI)
Supplementary notes
The respondents were asked to name up to 10 brands that they considered their favorite. See the methodology for more detailed information related to the study.
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Online Market Intelligence. (December 21, 2023). Ranking of smartphone brands in Russia in 2023, by customer affinity [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1186157/favorite-brands-of-smartphones-in-russia/
Online Market Intelligence. "Ranking of smartphone brands in Russia in 2023, by customer affinity." Chart. December 21, 2023. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1186157/favorite-brands-of-smartphones-in-russia/
Online Market Intelligence. (2023). Ranking of smartphone brands in Russia in 2023, by customer affinity. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1186157/favorite-brands-of-smartphones-in-russia/
Online Market Intelligence. "Ranking of Smartphone Brands in Russia in 2023, by Customer Affinity." Statista, Statista Inc., 21 Dec 2023, https://www.statista.com/statistics/1186157/favorite-brands-of-smartphones-in-russia/
Online Market Intelligence, Ranking of smartphone brands in Russia in 2023, by customer affinity Statista, https://www.statista.com/statistics/1186157/favorite-brands-of-smartphones-in-russia/ (last visited December 21, 2024)
Ranking of smartphone brands in Russia in 2023, by customer affinity [Graph], Online Market Intelligence, December 21, 2023. [Online]. Available: https://www.statista.com/statistics/1186157/favorite-brands-of-smartphones-in-russia/